Digital Marketing & Social Media Director
I bring together creativity with strategy so your online marketing stands out and supports your business goals.
Case Studies
-
Product Launch
I developed a strategy for a brand’s e-commerce product launch with the theme of Sherlock Holmes. This project included email marketing, social media content and strategic partnerships.
-
Building a Community
Over 7 years, I took Vineyard Church’s online presence from zero to a 6+ platform community regularly reaching thousands in our local audience. I created strategies for campaigns, created regular content and one of my highlights was reaching 50K people with a live for Mother’s Day.
-
Project Management
I served as project manager for two record-breaking campaigns that doubled our average audience reach during the campaign. I brought together teams to create a unified end product while contributing via co-writing a book and crafting a marketing strategy.
-
Content Creation
Over the years, I’ve copy-written hundreds of posts, edited thousands of photos and designed unique and cohesive content based on brand’s goals. But one of my favorite campaigns allowed me to play with themes of Wonderland and quirky designs.
Nice to meet you! I’m Cassidy.
As a Digital Marketing Director, I build social media roadmaps and run digital marketing strategies with clear focus on success metrics while creating engaging content. With over 10 years of experience in creative marketing and social media strategy, I bring together creativity and strategy to provide out-of-the-box thinking and organized project management.
I can help you with photography, copywriting, paid ads… really, anything you need to stand out online!
After work, you'll find me elbows deep in a DIY project I found on TikTok, viewing the world from behind a camera or keeping my three-legged dog out of trouble (or joining her in a bit of troublemaking).
I’d love to hear about your marketing goals and how I can help!
~ Cassidy Perry (she/hers)
